For Hypoteční banka and their groundbreaking product, Zelená Hypotéka, we embarked on a creative journey to empower and educate users about green living, green energy, and mortgages. Our mission was to design a scrollable, one-page microsite that left a profound impact through powerful visuals.
Services
UX/UI design
Tech consultancy
Web development
At the heart of our design was a 3D-modeled house, the key element that unlocked the world of green living. Visitors to the microsite could explore this house and witness the tangible benefits and implementation of green living concepts. From solar panels glistening on the roof to a water tank collecting rainwater and efficient insulation, we made these eco-friendly features come to life visually.
But the story didn't stop at green living. The microsite seamlessly communicated the value and benefits of obtaining a mortgage for such a modern, environmentally conscious house. We aimed to make it clear that investing in green living could not only improve one's quality of life but also be a wise financial decision.
The final product was a microsite that stood as a captivating digital canvas, educating and inspiring users about the merits of green living and the Zelená Hypotéka product. The one-pager was designed to be a visual playground, offering a vivid, interactive experience that showcased the impact of eco-friendly choices on daily life.
From the stunning 3D house to the detailed visual representations of green living components, every element was carefully curated to convey the essence of a sustainable lifestyle. The microsite serves as a testament to the power of design in making complex concepts accessible and inspiring users to embrace a greener, more sustainable future.
This case study illustrates the transformative potential of design in conveying the value and benefits of innovative financial products, all while educating and engaging users on the path to greener living. Hypoteční banka's Zelená Hypotéka microsite is a testament to the power of design in bringing to life a vision of a more sustainable and eco-conscious future.
Digital Vision
