Chargee

A Clear Website for a Complex Business

Chargee provides end-to-end solutions for electric vehicle charging – from designing and building smart networks to managing and maintaining them over the long term. They needed a website that would clearly showcase the full scope and value of their services. Their previous site was cluttered and confusing; visitors often didn’t fully understand what Chargee actually offered.We partnered with CleverPower – a B2B supplier of solar and wind power plants, battery storage, and energy management systems – to build a sleek, responsive website.

We created a modern, structured website that presents the business clearly and delivers exactly the information each type of customer needs.

Services

UX/UI Design
Information Architecture &
Content Structuring
Copywriting
Web Development in Webflow

Delivering the Right Message to Every Audience

Chargee needed to speak to multiple audiences – companies, fleet managers, municipalities, and individual users – each approaching electric mobility from a different perspective. Executives look for long-term reliability, city administrations seek efficient use of public space, and households value simplicity and ease of use.

The old website couldn’t handle this complexity. Visitors struggled to see the value of an integrated solution and often left without the answers they were looking for.

Structure and Design That Highlight the Benefits

We designed the site with a clear structure, where the first section of the main menu acts as a gateway for each audience. Every dedicated page was tailored to the needs of its user – from key benefits for CEOs, developers, households, or municipalities, to practical, detailed and specific operational information for fleet managers.Using Webflow’s low-code technology, we worked efficiently and flexibly to meet the strict deadline without compromising quality. Regular consultations ensured our approach remained aligned with CleverPower’s brand and long-term goals.

The design is modern and clean, keeping the focus on content while guiding users through the information in manageable steps. Icons and visual elements enhance clarity, while colors, lines, and thematic photography underscore the technological and innovative character of Chargee’s services. The site was built in Webflow, giving Chargee the flexibility to expand the site and update key information easily.

The result:

A Website That Drives Leads and Strengthens the Brand

The new website clearly communicates that electric mobility works best when approached holistically – from charging stations to software to ongoing management. We structured the content so that even complex topics are easy to understand, presenting only the level of detail each audience needs.

Chargee now has a professional website that supports business goals, generates leads, and helps sales teams explain the value of their services. The site integrates seamlessly into marketing campaigns and communications, shifting the perception of Chargee from a software or hardware provider to a trusted partner for the entire process of transitioning to e-mobility – not just for companies, but for every type of user.Beyond a fresh design, the site clearly communicates CleverPower’s professionalism and expertise. It highlights its strengths and capabilities, assuring potential clients of its ability to deliver advanced energy solutions. The clarity of its digital presence now reflects the strength of its business. Through seamless collaboration with CleverPower, we built a site that reflected their technical expertise and market position.

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